The sheer volume of information available on the economic impact of the pandemic can be overwhelming so throughout the duration of lockdown, we’ve kept businesses up to date with the latest insights and understanding on how it’s effecting the business world, consumer demand and the economy in general.
As the country enters its next phase in the fight against Covid-19, we have produced a quick, easy to read Whitepaper aimed at:
- Providing an update on the ways in which the Covid-19 pandemic is shaping customer behaviours, particularly as we move into the second wave
- Helping us understand predicted recovery scenarios, and how customer behaviour may change again.
- Discuss the implications of the above for marketing planning and customer experience, including key touchpoints and interactions, media and digital choice, and brand.