Strategy

Our Strategy & Planning team are at the heart of our Communications Innovation approach. Combining big brand campaign thinking with expert digital activation knowledge, to develop actionable insights that drive improved business performance. The team help clients define the business problem, before creating the solution using market research and customer and user insights.

  • Brand strategy
  • Brand activation campaign planning
  • Lead generation campaign planning
  • Performance analysis and digital audits
  • Market research
  • User research
  • Audience workshops
  • Persona development