The Co-operative – exceeded targets by a significant margin

December 16th, 2009 | by posted in Direct marketing, Our work, Point of sale, Sales promotion

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Consumer campaign to raise awareness of The Co-operative brand and encourage consumers to shop at multiple Co-operative businesses and gain membership (loyalty) rewards. Included localised messages relevant to individual communities around the UK.

Integrated campaign elements: Direct marketing, eDM, point of sale, sales promotion.



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Contact

Address 71-72 Yorkshire Street
Manchester, M3 5EG
Phone 0161 839 6289

People

Ella Worthington

"Likes a fast-paced work environment with challenges, who's happiest when has lots to do..."
Ella Worthington, Marketing & Planning Manager

Testimonal

"Delineo has done a brilliant job transforming The Co-operative Enterprise Hub website with better, more engaging and relevant content. Delineo's on-going management of social networking and blogging is vital to the continued growth of the initiative and applications have risen significantly since the launch in February. A big thank you for all your hard work!"
Development Manager, The Co-operative

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