The Bell Micro, HP team tasked Delineo to come up with an educational and compelling campaign to convince IT channel partners that Bell Micro can provide a step-by-step roadmap to help them develop a profitable business for HP Converged Infrastructure.
Digital
Bell Micro – innovative campaign to get closer to customers
Digital, Our workThe aim of this Bell Micro HP eDM storage campaign is to motivate IT channel partners to explore sales opportunities in their existing accounts through familiarisation.
Bell Micro – bringing clarity to a complex IT issue
Brand communication, Digital, Direct marketing, Our workThis fully integrated campaign ‘The Cloud with a Silver Lining’ represented a six-month marketing focus for this large IT distributor…
Bell Micro – innovative & engaging comms options
Digital, Our workThe Bell Micro HP team tasked Delineo to find new, innovative and more engaging comms options for the HP customer base.
Bell Micro – campaign success leads to European roll out
Brand communication, Digital, Our work, Sales promotionThe objective of the Brocade campaign is to encourage Bell Micro’s sales team and its reseller channel to upsell the brand by keeping Brocade at the forefront of their minds..
Manchester jazz festival – vibrant rebrand campaign
Advertising, Blog, Brand communication, Digital, Direct marketing, Our work, Sales promotion | brand communication, Manchester Jazz FestivalAs the days tick down to the 15th Manchester Jazz Festival (23-31 July), the festival branding is looking particularly vibrant thanks to a recent rebrand by Delineo’s Bolton office Portfolio.
Who’s in How-Do’s Top 100 Marketers?
Blog, Brand communication, Digital, Direct marketing, Our work | How-Do Top 100 marketers, manchester agency, marketers, North West, work excusesSome people will say anything to get out of work, but a similarly imaginative excuse may well be needed on Monday July 5th for those top marketing professionals excluded from How-Do’s 2010 Top 100 Marketers in the North West.
Bell Micro – innovative content managed website
Brand communication, Digital, Our workSpanning over 800 pages of content, hundreds of vendors and thousands of products this Microsoft SharePoint driven website demonstrates Delineo’s web capability more than any other project.
Easycall debt solutions – online lead generation campaign
Brand communication, Digital, Our workDelineo were asked to design and build a new site for Easycall debt solutions which is part of the Paymex group. The positioning of the site and its content was aimed at generating leads specifically from people requiring IVA’s, DMP’s and Trust Deeds.
Coffee#1 – website visits increase by 248%
Blog, Brand communication, Digital, Our workDelineo is responsible for the content on the Coffee#1 website, the online arm of this award winning chain of coffee shops. An integral part of the responsibility is developing a community of followers through social media…
Bell Micro – client testimonial ‘outstanding & sets the benchmark’
Digital, Our work, Sales promotionTogether Bell Micro and Hitachi Data Systems are promoting storage solutions to a wider audience by offering high-end storage at an affordable price to the SMB market.
ASA – recruitment targets exceeded by a significant margin
Digital, Our work, Sales promotionThis 2010 campaign for Bolton Council and the Amateur Swimming Association (ASA) is being extended nationally thanks to its unparallel success in recruiting members of the public to a programme of free swimming lessons in relation to a government-backed health initiative.
Claim Advisory Group – ‘call to action’ improvement to drive online traffic
Brand communication, Digital, Our workDelineo were asked to refresh and give a new identity to an existing site which promoted a service where people could claim back any mis-sold payment protection insurance.
Bell Micro – innovative online lead tracking
Digital, Our workThis online application provides a B2B sales lead capture, allocation and tracking system for Bell Micro and its reseller/vendor partners.
Debt Help Group – innovative online ‘one stop shop’ for debt solutions
Brand communication, Digital, Our workA ‘one stop shop’ style of website was designed and built, offering the complete range of debt solutions offered by the Paymex group, an approach it had never taken before.
Castlefield – groundbreaking, distinctive brand campaign
Advertising, Brand communication, Digital, Direct marketing, Our workCreated a vibrant brand with strong differentiation, which effectively communicates a unique value proposition for investment management based on ‘sharing and involvement.’
Bott & Co – campaign surpassed its annual target within 3 months of going live
Digital, Direct marketing, Our work, Sales promotionIntegrated B2B campaign in relation to personal injury business to increase its bulk referral business.
Numero – client testimonial ‘profound work with results’
Advertising, Brand communication, Digital, Direct marketing, Our work, Sales promotionCreated a distinctive corporate brand with a strong point of differentiation and appeal for its target audience of director-level professionals within large retail organisations for specialist software applications.
Bolton Council – innovative campaign involving youth participation
Advertising, Digital, Direct marketing, Our workInspiration for the ‘find your talent’ campaign came from X Factor and Britain’s Got Talent. Targeting young people in Bolton, this campaign goes far beyond awareness…
Bell Micro – innovative EMEA brand campaign to unify the business
Brand communication, Digital, Direct marketing, Our work, Sales promotionGlobal IT distributor Bell Microproducts commissioned Delineo to create a single European identity for their business.
HBOS/Wetherspoons – innovative multiple stakeholder campaign
Brand communication, Digital, Direct marketing, Our workBespoke internal communication campaigns to promote employee share ownership within blue chip corporations.
Servo – all campaign metrics exceeded by a significant margin
Advertising, Brand communication, Digital, Our work, Sales promotionServo’s Managed Hosting business needed to find a point of differentiation and clear identity, to maximize the opportunity to sell into both existing customers and new business prospects.
Lancashire Police Authority – best website 2010
Brand communication, Digital, Direct marketing, Our workBrand campaign targeting young people over the web is a major initiative for the Police. Nominated for a variety of awards, the site allows visitors to enter creative work.
Local Authority Search Network, HIP – innovative ‘white label’ solution
Brand communication, Digital, Our workDelineo created this online application that is the primary business delivery tool of this HIPs provider.
Servo – shortlisting for Marketing Society award & outstanding results
Digital, Direct marketing, Our work, Sales promotionServo is a leading IT solutions provider with a base of approximately 3,000 contracted support service customers. Direct response campaign using a combination of traditional and online media generated excellent results across the life of the campaign, as confirmed by a series of metrics and targets.
Bolton Arena – exceeding ambitious sales targets for the year
Advertising, Brand communication, Digital, Direct marketing, Our work, Sales promotionDelineo was onboard for the launch of Bolton Arena back in 2001 devising the original logo, brand style, website and initial marketing plan. Coming full circle in April 2009, Bolton Arena again approached Delineo to re-brand the arena as a community facility for everyone.
Bell Micro – hard-hitting B2B campaign
Brand communication, Digital, Direct marketing, Our workCompetitive displacement campaign to capitalise on McAfee’s departure from the Bell Micro vendor roster and the gap this left for Symantec to fill.
Bell Micro – innovative campaign expanding the sales opportunity
Brand communication, Digital, Direct marketing, Our workHundreds of Bell Micro internal sales staff and thousands of external partners miss a sales opportunity when they fail to attach security products to their quotes. Secure the Deal addresses this shortcoming head on.
The Co-operative – promoting legal services to 17 million people
Advertising, Brand communication, Digital, Direct marketing, Our work, Point of sale, Sales promotionStrong visual identity required for Legal Services ensuring clear messaging and easy recognition of the services available. Key requirement to raise awareness and understanding of The Co-operative’s Legal Services.
Admiral Taverns – client testimonial ‘we couldn’t do our job without the Delineo team’
Brand communication, Digital, Our workThe key message behind the Admiral Taverns campaign is to communicate to the target audience ‘when looking for a pub to run, it’s all about ease of finding somewhere that suits you.’
Bell Micro – innovative sales enablement campaign
Advertising, Digital, Direct marketing, Our workCampaign to draw attention to the breadth of IBM products and services partners could now sell and how Bell Micro enables these business partners around IBM projects, not just selling to them but enabling stronger
future sales via skills transfer.
The Co-operative – website visits increase by 256%
Digital, Direct marketing, Our work, Sales promotionOverall need to promote The Co-operative Enterprise Hub advantage and demonstrate its relevance in the UK through business endorsement.
The Co-operative – innovative online offering with personality
Digital, Our work | webComplete overhaul of the existing website, which had become very dated through lack of focus and investment. Need to showcase The Co-operative Pharmacy’s services online, as often the first point of call for potential customers seeking health advice and checking out their local amenities.
The Co-operative – innovative educational offering to encourage participation
Digital, Our workDevelopment of The Co-operative Waste Works Website, to provide a bespoke educational internet presence designed to raise the profile of the recycling centre.
Admiral Taverns – exceeded visitor targets & satisfaction ratings
Advertising, Brand communication, Digital, Direct marketing, Our workIntegrated campaign designed to increase food and drink sales in tenanted pubs. Generated record number of visitors and very high visitor satisfaction ratings from 7 events held at high profile sporting venues around the UK.
Bell Micro – revolutionary online sales marketing tool
Brand communication, Digital, Our workAs an IT Distributor working with and on behalf of the leading IT vendors, Bell Micro needs to provide its reseller partners with online tools, information and resources that will ensure they have access to the right information at the right time.
Bolton PCT – campaign exceeds 46,000 target
Advertising, Brand communication, Digital, Direct marketing, Our workBolton Primary Care Trust (PCT) wanted to run a campaign, aimed at dramatically cutting heart disease in men and women aged over 45, as the number one cause of premature death in Bolton.
