Tom Mason, Delineo’s social media campaign manager, offers four reasons why organisations should hunt down and reply to these comments on the social network.

Slides from Tom Mason’s talk about using social media for job hunting at ProDevDay

Twitter today announced plans to release a dedicated analytics tool later this year, a potentially game-changing development that will – one hopes – finally bring some order and meaning to the great unbridled Twittersphere. Such a development will have important consequences for marketing managers, agencies and all those looking to connect Twitter more closely with [...]