Make sure your message doesn’t land in the bin Sender authentication and reputation are the critical factors in the filtering used by ISPs.
Email marketing best practice: spick and spam
October 29th, 2009 | Blog | authentication, best practice, email marketing, filters, junk, spam, spam scoreEmail marketing best practice: subject to scrutiny
October 22nd, 2009 | Blog | best practice, email marketing, eshot, open rate, spam, subject lineBe sure to make a good first impression It’s often said that you only have a matter of seconds to make a good first impression. This is a fact borne out by a recent study, which showed that 35% of recipients will open an email specifically because of the subject line. To maximise open rates, [...]
Graduate vacancy: junior marketing account executive
October 22nd, 2009 | Blog | client services, cv, delineo, graduate, job, job application, junior marketing account executive, manchester, marketing agency, marketing career, marketing graduate, marketing role, marketing services, vacancyPassionate about marketing? Somebody that can be relied upon to make things happen? Looking for a role that will plant your feet firmly on the marketing career ladder? Established and progressive Manchester based marketing agency, Delineo, is looking for a marketing graduate to support our Client Services Team providing a full range of marketing services [...]
Phil Monks
October 14th, 2009 | Creative, PeopleAbout me: Having graduated the University of Lincoln in 2008 with a degree in Creative Advertising, I spent the following two years taking on the London ad scene. Working with a number of different agencies such as JWT, Iris and Wieden and Kennedy, producing work for clients including Nike, HSBC, The COI and Fairtrade. Inspired [...]
Email marketing best practice: who are you?
October 13th, 2009 | Blog | best practice, email marketing, friendly from, sent from, spamMake sure your message gets through and gets read. As we all experience on a daily basis, inboxes are becoming increasingly targeted and jammed with information – including a huge amount of spam. It’s therefore critical that your opted-in emails are instantly recognisable as having been sent from a known and trusted sender, in order [...]
Julien Champagne
October 12th, 2009 | Digital marketing, PeopleAbout me: I arrived in England in 2003 to complete my degree and then moved to Manchester to do a Masters qualification. I developed computer games for 2 years before becoming a web developer two years ago. I like to learn new things every day and enjoy the satisfaction of completing a challenging task either [...]
Great recession beating ideas
October 11th, 2009 | Blog | advertising agency, marketing agency, recession challengeWe’re not
