Was George Orwell ever a copywriter?

August 27th, 2009 | Blog | , , ,

Inspired by our journey back to Animal Farm, all those years after it was a tiresome read at school, we’ve been finding out more about George Orwell. Especially like this quote. Do you think he ever had to feedback on some copy from a technical team? “The great enemy of clarity is insincerity. When there [...]

The Co-operative – promoting legal services to 17 million people

August 15th, 2009 | Advertising, Brand communication, Digital, Direct marketing, Our work, Point of sale, Sales promotion

Strong visual identity required for Legal Services ensuring clear messaging and easy recognition of the services available. Key requirement to raise awareness and understanding of The Co-operative’s Legal Services.

Officially in the top 2 million

August 12th, 2009 | Blog | , , ,

We’re conducting an interesting SEO experiment with our new social media business, Social Magnet. The website for the latter is new and subject to ongoing SEO activities whereas the current Delineo site is not. The new site, despite being less than three months old is already ranked 300,000 places higher from an overall traffic perspective [...]

Liz Harwood

August 8th, 2009 | Commercial

About me: Became AAT qualified in 2004, (association of accounting technicians) and have over 10 years financial experience within different sectors of business, including construction, Motor Trade, the food industry and now the wonderful heights of Delineo. I also have my teaching degree in further education specialising in Accounting and Business Finance. Inspired by: Balancing the [...]